Capturing Business
Workshop Description:
In this 2-day in-person course, you will develop your skill leading business pursuits prior to release of requests for proposals, when your competitive potential and flexibility are highest. Through lecture, presentations, and simulation of a competitive opportunity, you will learn to improve your position with your customers before submitting offers.
Discover how companies that invest in business development before writing proposals bid on fewer opportunities, spend less, but win more often.
You will learn about:
- Understanding the reasons companies pursue business opportunities
- Assessing opportunities and selecting appropriate opportunities for pursuit
- Preparing a capture plan
- Understanding customer buying behavior
- Collecting and analyzing business intelligence
- Assessing competitors
- Developing a capture strategy
- Influencing customers
- Supporting proposal development and reviews
- Supporting responses to customer questions and negotiations
Discover how companies that invest in business development before writing proposals bid on fewer opportunities, spend less, but win more often.
Who Should Attend
- Senior Executives
- Program Managers
- Capture Managers
- Proposal Managers
- Campaign Manager
Certification
Workshop Length
Workshop Materials
- Workshop Manual
- Capture Management Tools
- Shipley Capture Guide
Why Shipley?
Training Solutions Tailored to Your Needs
We offer comprehensive training programs on any topics in business development, capture management, proposal management and/or proposal writing. Our solutions are customized to align perfectly with your organization's specific business model, processes, and goals. To ensure optimal results, we conduct complimentary needs assessments for all our corporate clients before designing your training program.
Flexible Delivery Options for Your Convenience
Choose the delivery method that suits your team best. We offer in-person training at your preferred location, engaging live-online sessions, or a hybrid approach combining both for ultimate flexibility.
Training Duration Adapts to Your Schedule
Whether you need a focused, short workshop or an in-depth, multi-day program, we can tailor the duration of our training to fit your schedule and desired learning outcomes.
Specialized Expertise for Diverse Clients
With over five decades of experience, we are experts in serving a wide range of organizations, from small businesses and mid-sized firms to large corporations, NGOs, and those working with the private sector. Our proven approach ensures that each training program addresses the unique challenges and objectives of your specific industry.
Rapid Response and Just-in-Time Training for Time-Sensitive Needs
We understand that opportunities can arise quickly. That's why we offer rapid response training services that can be tailored to your specific needs and delivered within less than a month's notice.
Comprehensive Suite of Training Services
Beyond our core training programs, we offer a variety of additional services to enhance your organization's capabilities, including Needs Assessments, Train-the-Trainer (ToT) programs, Organizational Certifications, Curriculum Design/Development, and Internal Employee Career Advancement Training support.
Global Training Solutions
With a large number of Shipley offices worldwide, we deliver training in any language, time zone, or location, with simultaneous interpretation available for seamless communication.
