Webinars

Hosted by Shipley Services Romania, join a panel of bid and proposal experts to discuss global best practices and techniques for writing compelling bids and proposals. You will learn about ways to improve your bid and proposal win themes and messages using customer focused methods.

Join us as we discuss how to be flexible in your business winning approach while applying the necessary rigor and discipline to win the RIGHT business.

Join industry experts to learn of a proven model for building organizational maturity for your business development team. You will learn of a research-based Business Development Capability Maturity Model (BD-CMM) that has been successfully adopted by dozens of organizations to improve performance.

Join the webinar as our panel discusses key aspects of a Pwin assessment, including key opportunity decision gates. The panel will also explore ways to positively impact your Pwin on any pursuit. Register and submit your questions in advance of the webinar.

Join Shipley Associates (Shipley) in Partnership with Deltek GovWin in a discussion on how to elevate your proposal writing based on techniques derived from empirical analysis of winning proposals and data- driven strategies for success.

With 54 years of experience consulting, writing, leading, evaluating, and analyzing hundreds of thousands of winning proposals, Shipley possesses unparalleled expertise in the field. Our insights are based on factual data, patterns, and rigorous analysis of what winning proposals have in common, and conversely, what leads to losses.

We've partnered with Kevin Plexico, SVP of Information Solutions for Deltek GovWin to bring you this data-driven webinar on what truly works—and what doesn't—in proposal writing. Kevin will share his insights based on his 30+ years in this industry, on what works in advanced proposal writing, and how these tactics can directly increase your Proposal Win Rate (PWIN).

Based on the empirical analysis of hundreds of thousands of proposals, including detailed evaluations of both winning and losing submissions, Shipley has identified key factors that drive proposal success. These data-driven insights inform the following actionable strategies you'll gain in this webinar:

• Refine proposal architecture: Learn how to structure your proposals for maximum clarity and impact, ensuring evaluators can easily navigate and understand your value proposition.
• Master persuasive narrative development: Discover techniques for crafting compelling narratives that not only articulate your capabilities but also resonate with evaluators' needs and priorities.
• Optimize response strategies: Gain practical tips for addressing common proposal challenges, including compliance, risk mitigation, and value articulation, maximizing your scoring potential.
• Benchmark against best practices: Explore real-world examples of successful proposal approaches, identifying key differentiators and adapting them to your own proposal development process.
• Leverage data-driven insights: Understand the quantitative factors that separate winning proposals from the rest, applying these insights to strengthen your own submissions.
• Quantify your value proposition: Learn how to effectively demonstrate the tangible benefits of your solution, showcasing a clear return on investment for the client.

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This session guides attendees through the process of selecting the right AI tools for proposal development, focusing on readiness, peer benchmarking, and essential criteria like security and compliance.  

Key Takeaways:

Assess your organization's readiness for AI adoption.

Benchmark your AI adoption against industry peers.

Identify key criteria for selecting AI tools, including security and compliance.

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As our customers observe our industry's adoption of generative AI for proposal writing, demonstrating how responsible AI use benefits both you and them becomes critical.

Key takeaways:

-Responsible AI results in more wins for you and better outcomes for your customers

-Responsible AI involves data assurance, content traceability, and precision in RFP requirements/instructions compliance

-pWin.ai Proposal Studio and Shipley BD.ai are engineered for responsible AI in every way

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This session aims to debunk common misconceptions about the use of generative AI in proposal writing. It emphasizes the importance of strategy and having a master artifact like pWin.ai’s Flight Plan. The session will also delve into the value of human oversight and how to manage expectations for AI-augmented proposal development.  

Key Takeaways:

Identify and correct common myths about AI in proposal writing.

Recognize the value of human oversight in AI-assisted proposals.

Set realistic expectations for AI's role in achieving desired outcomes.

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