All glossary terms
Proposal Management

Mother Graphic

An overall graphic that summarizes the entire proposal — a visual of how your company sees the work.

Related terms

Storyboard / Content Plan
Planning tool where writers outline what they plan to write before drafting, incorporating solutions, graphics, and themes.
Style Sheet
Standards for a particular proposal ensuring consistency in formatting, terminology, and voice.
Team Table
Graphic in proposal volumes providing an overview of the proposed team — logos, certifications, and highlights.
Technical Approach
An offeror's response to technical RFP requirements detailing how work will be performed.
Transmittal Letter
Cover letter included with a proposal, addressed to the Contracting Officer.
White Glove Check
Final quality inspection before proposal delivery — every page of every copy verified.