Storyboarding and Mockups

Unclear thinking equals unclear writing. Two powerful planning tools to help proposal writers plan, develop, and review key concepts prior to developing proposal text are storyboards and mockups. The process of using these key management tools reduces rework and improves document quality and WIN probability.

Topics include:

  • Using storyboards to develop and review new material
  • Using mockups to force writers to focus on the relative importance of topics to the customer and the offer
  • Managing the difficult transition from storyboards to mockups to the first draft

This course includes a short quiz. Students also have access to applicable Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

You will have access to the course for 1 year.

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This module is designed for proposal managers and contributors.

"As a small business, we were looking for a tool that would give us an edge over our competition. The Shipley Proposal Guide has given us that competitive advantage. The Guide's organization is intuitive, information relevant, and has quickly become the most powerful tool in our proposal development arsenal."

Director of Business Development, Kearns & West