POWeRful Proposal Writing (Live, Online)

Dates & Locations

Dec 7, 2022 – Live, Online
Jan 11, 2023 – Live, Online
Mar 8, 2023 – Live, Online
May 3, 2023 – Live, Online

Course Information

In this online, virtual course, participants learn a proven process for developing winning proposals in any industry. Participants learn high-impact skills for developing customer-focused proposals that score higher on proposal evaluations.
The online course model consists of 3 live, virtual, instructor-led sessions conducted in a single day. Participants work on a case study during 1-hour breaks and practice applying tools and techniques. Using the ShipleyOnline learning management system (LMS), participants submit their work for instructor feedback, including a final draft section of a proposal.

A certificate is issued upon successful completion of the course, which requires attendance at the live sessions, submission of written assignments and quizzes, and passing a final course exam.

This course qualifies for the proposal writing requirement for Shipley Certification and counts as 5 CEUs toward maintaining APMP certification.

Course content includes:

  • Focusing on customer issues, requirements, and hot buttons
  • Organizing to make evaluation and scoring easy for the customer
  • Creating key themes that convey the reasons for selecting your solution
  • Writing content that sells the message and is compelling to the customer
  • Using formal and informal feedback to enhance consistency and maintain message focus
  • Editing and evaluating content for correctness, conciseness, and customer focus

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Who Should Attend
  • Proposal Contributors
  • Proposal Writers and Managers
  • Business Developers
  • Sales Professionals
  • Online Materials
  • Shipley Proposal Guide 5th Edition, Online

I took a lot of your teachings to heart, especially the pre-proposal planning, proposal development worksheets, and debriefing tips. As a result, my company had its best-ever month in new business acquisition…I now have a win rate of over 60 percent! Thank you for the seminars that have proven so valuable to me, my company, and my professional future.

Corporate Proposal Manager