Capturing Federal Business
Dates & Locations
Jan 12-13, 2021 – Sterling, VA
Feb 9-10, 2021 – Sterling, VA
This two-day workshop will develop your skill leading business pursuits prior to release of a formal request for proposal, when your competitive potential and ability to influence the opportunity are highest. Through lecture, presentations to course mates, and the simulation of a real, competitive opportunity, you will learn to improve your position with customers and manage a pursuit using an effective capture plan.
You will learn how to:
- Assess opportunities to maximize resources
- Develop a comprehensive capture plan
- Evaluate customer buying patterns
- Collect and analyze business intelligence
- Competitor strengths, weaknesses, and gaps against your own
- Develop a win strategy and win themes
- Support your proposal team
Discover how companies that invest in business development before writing proposals bid on fewer opportunities, spend less, but win more often.
Who Should Attend
- Senior Executives
- Program Managers
- Capture Managers
- Sales and Pursuit Managers
- Proposal Managers
- Campaign Manager
- Workshop Manual
- Capture Management Tools
- Shipley Capture Guide
If you register 30 days prior to the start of the workshop, enter EARLYBIRD at checkout to receive $100 off your registration fee!
If you have any questions about this course or others, contact Mallary Price at firstname.lastname@example.org
I took a lot of your teachings to heart, especially the pre-proposal planning, proposal development worksheets, and debriefing tips. As a result, my company had its best-ever month in new business acquisition…I now have a win rate of over 60 percent! Thank you for the seminars that have proven so valuable to me, my company, and my professional future.
Corporate Proposal Manager