Workshop participants learn a proven process for developing winning proposal
sections. Participants learn the impact of their section and how to score higher on
proposal evaluations through a government evaluation simulation. They plan their
sections in a major simulation through:

• Developing compliance checklists
• Focusing on customer issues
• Developing strategic solutions
• Supporting claims of excellence through past performance
• Incorporating risk discussion to have a credible low risk solution by ghosting competitors
• Developing section strategy to gain the competitive edge
• Creating key themes that carry the reasons for selecting your company
• Developing visuals that have impact and answer the question, “Why us?”
• Constructing mock-ups for early coordination, enhancing consistency

Winning with Color Team Reviews introduces workshop participants to nine proven “color team reviews” that have been proven to help Offerors increase their “win probability” (Pwin) of their must-win Federal proposals:

The following topics will be covered:

• Where color teams fit in the business development process
• Purple Team: Assesses the opportunity for Pwin and alignment with organizational goals.
• Blue Team #1: Reviews initial capture strategy and capture plan.
• Black Hat Team: Predicts competitors’ solutions.
• Blue Team #2: Reviews updated capture plan and solution set.
• Pink Team: Reviews storyboards and mockups to confirm solution set --excluding cost/price solution-- and to validate proposal strategy.
• Green Team: Reviews cost/price solution.
• Red Team: Reviews final proposal draft --including price-- to predict how the customer will score the proposal.
• Gold Team: Approves final proposal and price.
• White Hat Team: Compiles “lessons learned” from capture planning through proposal development to contract award.
• Reviewers and assignments: How to get the most out of a color team review