| Capturing Federal Business / Writing Federal Proposals |
PDF Brochure |
| Who Should Attend: |
- Capture Managers
- Senior Executives
- Program Managers
- Sales and Marketing
- Business Development
- Proposal Contributors
- Proposal Writers
- Proposal Managers
- Business Developers
- Proposal Coordinators
|
Materials: |
- Workshop Manual
- Capture Management Tools
- Shipley Capture Guide
- Proposal Development Worksheet
- Shipley Proposal Guide
- Proposal Toolkit CD
|
| Dates and Locations |
Workshop Price |
|
| 10/04/2010 to 10/07/2010 - Englewood, CO |
$1645 |
 |
NOTE: A $200 per attendee discount is available to APMP and STC members OR to companies who register 3 or more attendees to the same workshop; although $400 per attendee discounts are not available to those fitting both criteria. If you have 10 or more employees that would like to attend the same workshop, we recommend Onsite Training
Workshop Description:
The Capturing Federal Business workshop builds practical skills through lecture, discussion, simulations, and exercises. While learning a proven capture process, participants learn to use tools and disciplines to develop winning strategies and then implement those strategies through their capture teams by:
• Understanding customers’ buying problems, their value considerations, and their selection process
• Analyzing the customer’s environment, needs, and requirements
• Using proven methods to assess competitive positions with the customer
• Building strategies that maximize win probability
• Learning to turn strategies into actions that drive to the win
The Writing Federal Proposals workshop will teach you a proven process for developing winning proposal sections. Participants learn the impact of their section and how to score higher on proposal evaluations through a government evaluation simulation. They plan their sections in a major simulation through:
• Developing compliance checklists
• Focusing on customer issues
• Developing strategic solutions
• Supporting claims of excellence through past performance
• Incorporating risk discussion to have a credible low risk solution by ghosting competitors
• Developing section strategy to gain the competitive edge
• Creating key themes that carry the reasons for selecting your company
• Developing visuals that have impact and answer the question, “Why us?”
• Constructing mock-ups for early coordination, enhancing consistency
Contact Information:
Contact Debbie Wright at 888-772-9467 or email dwright@shipleywins.com