NOTE: A $200 discount is available to each APMP member OR to companies registering 3 or more attendees for the same workshop. A $400 discount is NOT available to those fitting both criteria.
Capturing Federal Business builds practical skills through lecture, discussion, simulations, and exercises. While learning a proven capture process, participants learn to use tools and disciplines to develop winning strategies and then implement those strategies through their capture teams by:
Understanding customer's buying problems, value considerations, and selection process
Analyzing the customer's environment, needs, and requirements
Using proven methods to assess competitive positions with the customer
Building strategies that maximize win probability
Learning to turn strategies into actions that drive to the win
Winning Executive Summaries is a 1-day interactive, skill-building workshop. The workshop is 20 percent lecture, 30 percent discussion, and 50 percent simulations and exercises. Participants work on their own live proposals when feasible.
Participants learn and practice the skills to quickly and consistently prepare winning, customer-focused executive summaries by:
Understanding the purpose of the executive summary
Developing a strategy for the executive summary
Tying the executive summary to proposal development
Aligning the executive summary with customer presentations
Using proven tools, techniques, and templates
Contact Shipley Associates at 888-772-9467 or firstname.lastname@example.org