Shipley Learning Series


The Shipley Learning Series consists of free 45-minute live sessions with industry experts who discuss key topics and best practices associated with winning business. Each webinar will be recorded for future playback and will include relevant sections from the Shipley Capture and Proposal guides.

Future Webinars:


Ask the Experts Series: Social Media in Business Development



The Internet is flooded with information on using LinkedIn, FaceBook, Twitter and other social media sites. Numerous articles have been written on how using social media can help promote your brand image and how it can generate web traffic for your main business website. One key question for a business is “How is social media harnessed to generate real revenue and customers?”

In highly competitive markets like business-to-government, should social media be a part of long-term positioning and capture strategy? If so, how so?

Send us your questions and join us to learn how your business might improve your social media efforts.

Apr 25, 2018 1pm ET

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Ask the Experts: Popular BD Best Practices



A panel of experts will address your questions.

Based on questions submitted by webinar registrants, the panel will provide best practice guidance and advice on a variety of topics. Topics may include: Capture management, compliance, pipeline management, proposal management, win strategy, or others. Join us for a candid (and current) discussion about industry best practices.

May 30, 2018 1pm ET

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Past Webinars:


Ask the Experts Series: Price-to-Win / Competitive Assessment (Richter & Company)



Our panel of experts discuss how to identify a combination of price and capability—a price to win—that will position your organization favorably to the customer.

The panel will also discuss the importance of accurate competitor information and the rationale for doing a competitive assessment on each strategic pursuit. They will discuss some of the keys to successful competitive assessment and price-to-win.

Mar 14, 2018

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Ask the Experts Series: Stand Out From the Crowd – The Value of Professional Certification



Have you wondered if certification was right for you? How much value does credentialing add to you or your organization? And, what is it?

An education- and work-related credential can be defined as a verification of an individual’s qualification or competence issued by a third party with the relevant authority to issue such credentials (U.S. Department of Labor). The term credential includes educational and professional certificates, degrees, certifications, and government-issued licenses.

In this webinar, we’ll answer some questions about certification and respond to your questions about Shipley certification, APMP certification, and other certifications.

Jan 24, 2018

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Business Development Leadership



Does your organization have a Blueprint to Winning? Experts on this webinar will discuss key leadership traits, characteristics, and behaviors that contribute to a culture of winning. Leadership drives success and culture trumps strategy according to many business leaders. Learn what it takes to success as a business development leader.

Nov 8, 2017

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Proposal Writing and Development



So You Think You Can Write? Attend this webinar to understand the foundations for developing customer focused proposal content. We may think we can write - but do our customers agree? Submit your questions about proposal writing when you register.

Oct 11, 2017

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Capture/Opportunity Management



What are the documented best practices for opportunity and capture management? How do we assess competitors, establish customer relationships, and build a capture strategy to compete and win more business. This webinar addresses these key aspects of opportunity management and reviews common tools for effective capture planning.

Sept 13, 2017

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Understanding Business Development Lifecycle



Regardless of the market we compete in, we all need to apply discipline at various phases of business development - from market identification through contract execution. This webinar will review the critical milestones and decision gates necessary to success as you apply a disciplined approach to winning business.

Aug 16, 2017

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To view other Shipley webinars, click here.

To view our onsite, classroom training schedule, click here.